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Post by mexican07 on Dec 8, 2011 5:56:06 GMT -5
Who do I serve (who are my customers, who are the people I want to have as customers)? • What value do I offer (what are my customers able to do because of me = value proposition)?
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Post by business143 on Dec 8, 2011 6:02:34 GMT -5
This section of the plan describes your primary business competition, including their strengths and weaknesses. The most important factor is the identification of your competitive advantages. You can effectively develop this section by addressing the following questions: • Who is my primary competition? • How does what I provide differ from these competitors (think about your value proposition)? • What are my competitive advantages and disadvantages?
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