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Post by mexican07 on Dec 8, 2011 5:55:07 GMT -5
The single most important step you can take as an entrepreneur is to effectively market your goods and services. You can have the best products in the world, but if no one knows about them, your business will fail. Creating a successful marketing strategy is all about addressing the 5 P's:
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Post by business143 on Dec 8, 2011 6:01:32 GMT -5
The executive summary outlines the plan's key sections such as the company's mission and goals, target markets, products and services, primary competitors, marketing strategy and financials. The summary should be one to two pages long and should convince the reader to review the entire business plan.
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