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Post by bond07 on Dec 7, 2011 8:10:29 GMT -5
Apple lets developers offer both a free and paid version of the same app, and a free sample is probably the most successful marketing strategy ever. People want to try things. There are plenty of CrApps (crappy apps) out there, so why should people risk money on an app they know nothing about from a company they know even less about? If you can give people a taste that is just enough, they'll buy the whole meal from you! This way you take away much of the risk.
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Post by diabetes007 on Dec 7, 2011 8:17:51 GMT -5
Looking at it from a long-term perspective, you might completely give away the first app to get people talking, create a base and build your brand. After all, nothing spreads like free (especially good free). You can use this to gather contact info and feedback from your initial users and turn them into customers for your next app or product. Be sure to include a "share" feature inside your free app (inside all of your apps!). Make sharing as easy as possible.
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Post by justinclark on Jan 27, 2012 14:29:59 GMT -5
hello friends, There is a handful of sites for placing your ads for apps. I, as an iPhone app dev, have been on a handful. I do primarily well with sales but some of the "featured" are way too much. I found one called envybox and it seems to be really cheap, and not filled up so I sent a question to them about reduced advertising since they have a lot of empty slots. But if you are on a budget that would be a site to check out. thanks
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Post by edwardsamery on Oct 28, 2012 23:18:21 GMT -5
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